60. Increased consultation through CTA design and implementation
Simply saying 'please contact us' won't increase inquiries. We will lower the psychological barriers to consultation and design and implement a natural 'path that encourages consultation'.
The reason B2B inquiries are not increasing is not due to a lack of appeal, but rather because the "barrier to consultation" is high. In the manufacturing industry, many people are in a state where they cannot inquire immediately, citing reasons such as "still in the early stages of consideration," "conditions are not yet met," "internal approval is needed first," or "currently comparing estimates." However, many websites only have a single call-to-action (contact us) and do not accommodate those who are still in the pre-consultation stage. As a result, even if they read and are convinced, they end up leaving. Our service will stage the call-to-action according to the consideration phase, designing the wording, placement, flow, and forms as a cohesive unit. The goal is not to push a sale but to lower psychological resistance by allowing consultations, thereby increasing both the number of consultations and the quality of inquiries simultaneously. ■ Service Offerings (3 points) 1. CTA strategy design (by consideration phase: initial/comparison/approval/just before ordering) 2. Copy and placement design (wording, timing, positioning within the page) 3. Implementation and measurement design (forms, measurement, foundation for A/B testing) Deliverables: CTA design document + CTA copy + placement diagram + form improvements + measurement settings (implementation if necessary) *Please provide the current URL and the "action you want to increase (consultation/estimate/document download)." We will design it to increase as quickly as possible.
- Company：アンドワン 本社、東京支社、川崎営業所
- Price：Other
